DIGITAL MARKETING SPECIALIST
Lauren FITZGERALD*
*A creative advertising graduate with 2 years of experience in agency and in-house marketing
ABOUT ME
Lauren Fitzgerald
BA in Advertising, Certificate in New Media
BA in Asian Literature––Japanese Emphasis
EDUCATION
University of Georgia
I’m a storyteller who speaks two languages: Marketing and Culture
(Also Japanese, but my marketing pitch is a lot better than my kanji)
From Coca-Cola in Atlanta to Gen.G Esports in Seoul, I’ve done marketing across the globe.
Along the way, I realized:
the strongest campaign doesn’t just sell a product––it connects with people.
So when it comes to brand marketing, I bring the strategy and creativity to meet an audience wherever they are.
WHERE I'VE WORKED
Gen.G Esports
Seoul, South Korea
2023
Marketing Intern
Researched pop-up stores in Seoul & developed Esports Education courses for Saudi Arabia.
CosRoads Alley
Florida––Remote
2024
Freelance Character Designer
Designed & illustrated mascot characters for a cosplay fabric supply store.
The Red & Black
Athens, GA
2024
Creative Services Manager
Wrote impactful slogans & designed newspaper ads for print & digital.
The Coca-Cola Company
Atlanta, GA
2024
Marketing Operations Intern
Developed a streamlined project management application & crafted an internal ad campaign promoting its global launch.
Talking Dog Agency
Athens, GA
2025
Art Director, Digital Media Specialist
Delivered a long-form video campaign strategy to The Home Depot & created a LinkedIn branding package for a B2B BioScience Lab.
Curleytail Design
Florida––Remote
2025
Freelance Graphic Designer & Video Editor
Produced graphic design and video projects using Adobe Creative Cloud.
Get Engaged Media
Atlanta, GA
2025
Digital Marketing Intern
Drove social media engagement for Airbnb by leveraging community management strategies.
