DIGITAL MARKETING SPECIALIST
Lauren FITZGERALD*
*A creative advertising graduate with 2 years of experience in agency and in-house marketing
ABOUT ME
Lauren Fitzgerald
BA in Advertising, Certificate in New Media
BA in Asian Literature––Japanese Emphasis
EDUCATION
University of Georgia
I’m a storyteller who speaks two languages: Marketing and Culture
(Also Japanese, but my marketing pitch is a lot better than my kanji)
From Coca-Cola in Atlanta to Gen.G Esports in Seoul, I’ve done marketing across the globe.
Along the way, I realized:
the strongest campaign doesn’t just sell a product––it connects with people.
So when it comes to brand marketing, I bring the strategy and creativity to meet an audience wherever they are.
WHERE I'VE WORKED
Gen.G Esports
Seoul, South Korea
2023
Marketing Intern
Researched pop-up stores in Seoul & developed Esports Education courses for Saudi Arabia.
CosRoads Alley
Florida––Remote
2024
Freelance Character Designer
Designed & illustrated mascot characters for a cosplay fabric supply store.
The Red & Black
Athens, GA
2024
Creative Services Manager
Wrote impactful slogans & designed newspaper ads for print & digital.
The Coca-Cola Company
Atlanta, GA
2024
Marketing Operations Intern
Developed a streamlined project management application & crafted an internal ad campaign promoting its global launch.
Talking Dog Agency
Athens, GA
2025
Art Director, Digital Media Specialist
Delivered a long-form video campaign strategy to The Home Depot & created a LinkedIn branding package for a B2B BioScience Lab.
Curleytail Design
Florida––Remote
2025
Freelance Graphic Designer & Video Editor
Produced graphic design and video projects using Adobe Creative Cloud.
